Top 5 Beauty Retail Apps on iOS in New Zealand, Q3 2024

In the third quarter of 2024, the beauty retail app landscape in New Zealand on iOS saw varied performance across the top five contenders. According to data from Sensor Tower, these apps exhibited distinct trends in downloads and active user engagement.

MECCA - Beauty Shopping experienced fluctuating weekly downloads, peaking at around 3.1K in mid-August. Active users saw a gradual increase, starting at roughly 13.4K and reaching 15.3K in early August, before stabilizing around 14.5K towards the end of September.

Sephora - Beauty Shopping showed a varied download pattern, with a high of 1.1K in mid-July and a steady increase to 847 by the end of September. The app's active user base also showcased growth, starting at 10K and peaking at 11.7K in early September.

Lush Fresh Handmade Cosmetics had lower download numbers, with a peak of 226 in mid-August. The app maintained a modest active user base, which increased from 133 to 206 in August and then slightly decreased towards the end of the quarter.

OLIVEYOUNG GLOBAL saw consistent download activity, with numbers hovering around 100 to 140 throughout the quarter. Active users remained stable, with minor fluctuations, starting at 602 and ending at 616 by the end of September.

Think Dirty – Shop Clean exhibited a significant spike in downloads, reaching 487 in early September. The app's revenue varied, peaking at $127 in late September. Active users increased notably from 825 to 1.2K during the same period.

For more detailed insights and analytics on these apps, visit Sensor Tower's platform.